99Rock Music News: Foster The People’s ‘Best Friend’ Video Shows The Monstrous Side Of Modeling
Photo Courtesy: Columbia Records
By Nadia Noir
Foster the People infused a little haute in a classic horror-style music video for “Best Friend.” The video starts with a modelesque beauty laying on the couch, surrounded by pills and cigarettes that spell out “Best Friend.” The model starts popping pills and putting on make-up in order to show up to a catwalk gig.
After what looks like a mental breakdown gone maliciously magical in the bathroom, the model attacks another model asking if she’s “OK” and the rival model disappears into a pile of bedazzled clothing. She then absorbs the sexiness of the model–including beauty mark. Monster model then becomes a couture killer, picking and choosing her favorite attributes–and murdering for them.
The video clearly shows the senselessness about yearning to be something more than are and escapism through drugs and delusion.
“It’s a commentary on the modeling industry and the fashion industry and the pressures women feel and girls feel every day,” said Mark Foster to MTV. “It’s a playful take on that; it’s not too heavy handed.”